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Exploring Content Management for Print Production Environments

Content Management: A Growth Opportunity
 
Today’s corporations are struggling with information overload, as well as the challenge of managing corporate information and knowledge in a manner that protects these valuable assets and improves employee productivity. For most companies, this is a complex and sometimes overwhelming task, consuming a tremendous amount of time across an organization. Fortunately, the marketplace offers a broad array of products and services that are designed to help with this critical business need, loosely categorized as content management solutions.

An increasing number of companies are striving to focus on their core competencies, and are turning to business partners to outsource specific non-core business processes. The print service provider is in a unique position to help its customers manage and produce information, in written and electronic forms, by expanding its range of service offerings beyond ink-on-paper. A key element to providing this added value is the implementation of a formal content management system.

According to CAP Ventures’ Document Outsourcing Market Forecast 2000-2005, within the Contracted Print Services segment of the market, Document and Content Management Services represented a $66 million market in 2000. This is expected to grow to $214 million by 2005, which represents a compound annual growth rate (CAGR) of 26%. In fact, the Document and Content Management Services market is expected to become the fastest growing service area within the Contracted Print Services market. 

The Print Service Provider: Offering a Total Solution

With the explosion of shared content and companies struggling to manage and utilize this content more effectively, the print service provider can become a key link in the value chain. Print service providers can manage customer content and make it available for publishing in static, long-run printed documents as well as shorter-run customized publications, for digital distribution via the Web or other means.

The preceding is an excerpt from CAP Ventures’ report entitled Exploring Content Management for Print Production Environments. To find out more about this report, visit our Web site or call Stewart MacDonald at ext. 175.