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InfoBriefing during Photokina

Be our guest for an exclusive breakfast briefing, sponsored by Kodak, to be held during Photokina in  Cologne, Germany on September 27, 2006. 

Join the InfoTrends' team for a review of key market trends that are expected to shape both the current and future direction of the photo industry.  Analysts from Europe and the US will leverage data from recent market forecasts and end user surveys and explore changes in consumers’ attitudes, preferences and behaviors as new products, new services, and new technologies unfold.  Comparisons will be made between the European and US markets as we examine topics related to digital still cameras, camera phones, photofinishing, home printing, and more.   

Special attention will be paid some top line results from InfoTrends’ recent multi- client study on inkjet photo printing in the home.  The study contains responses from over 1500 home users in 5 Western European countries looking at trends in photo printing with a focus on supplies, as well as the impact of alternative methods for printing photos outside the home.

Agenda

8:30 am – 8:45 am

Registration & Breakfast

8:45 am – 10:00 am

Presentations

Welcome, Introduction, and Market Overview
Jeff Hayes, Director

Monetizing the Memory Card
Brad W. Kruchten,  General Manager, Film & Photo Services & Retail Printing and Vice President,  Eastman Kodak Company

Digital Photography Market Trends
Mette Eriksen, Associate Director, Digital Photography Trends Europe, and Ed Lee, Director

Overview Highlights – Inkjet Photo Supplies Opportunity in the Home End User Study
Norah Seery, Director