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Marketing Dynamics Summit Welcomes HP as a Gold Sponsor

(Weymouth, MA & Milan Italy) September 27, 2010… InfoTrends and 4IT Group, organizers of the European Marketing Dynamics Summit (formerly the European TransPromo Summit), announced that HP has signed as a Gold Sponsor. The event is scheduled for 27-28 October 2010 at the Crowne Plaza Brussels – Le Palace, Brussels, Belgium.

The European Marketing Dynamics Summit will include key decision makers from the marketing, advertising and service provider environments. Attendees will gather for 2 days of education and networking opportunities to compare, evaluate and make purchase decisions for new TransPromo and cross-media solutions.

“We are pleased to have a leader in the industry such as HP supporting the European Marketing Dynamics Summit,” commented Barb Pellow, Group Leader, InfoTrends. “With the complete technology product profile that HP offers, participants will have the opportunity to learn about HP’s marketing strategies which will provide tremendous value and educational insight.”

“HP is dedicated to providing our customers with innovative technologies and solutions that help to maximise operational efficiencies, create new revenue streams and sustain growth into new markets, such as TransPromo,” said François Martin, marketing director, HP Graphic Solutions Business EMEA. “We believe that TransPromo is one of the large opportunities for digital printing. Sponsoring the European Marketing Dynamics Summit will provide attendees with a forum in which to discuss trends and developments in the market and learn about the latest techniques and technologies.”

The Summit is an educational forum for marketers, advertisers, service providers, and vendors on cross-media direct marketing opportunities and strategies. Challenges related to new media, changes in consumer behavior, the market environment, and global expansion have all contributed to reasons why businesses are seeking new ways to market to, communicate with, and reach customers. Marketing service providers and print service providers must re-evaluate the services they are offering to customers and the role that they want to play. TransPromo and other cross-media marketing campaigns that blend print and other media offer ways to accomplish this. To learn more visit: www.EMDsummit.com.

A limited number of sponsorship opportunities are available to qualified companies. If you want to demonstrate your leadership in this emerging market segment, drive business growth, and create new partnerships, contact us today to learn how your company can participate.

For information on exhibit and sponsorship opportunities, please contact:

About InfoTrends
InfoTrends, a Questex Company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

About 4IT Group 
4IT Group is an Italian-based company which focuses on information communication technology, graphic arts and business communication markets, drawing on resources to create networking opportunities.  4IT Group develops customized projects and provides consultancy services for groups and companies in high tech and information technology.
Additional information about 4IT Group available on the Web at www.4itgroup.it