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InfoTrends Launches Extensive Study on Business Development and Professional Services Opportunities

(Weymouth, MA) April 13, 2010 . . . The printing industry has faced many recent changes relating to the economy as well as developments in technology. Print service providers are transforming their business models to adapt to these changes and capitalize on transforming media dynamics. To address these new challenges, service providers are looking for best-in-class business development and professional services offerings that help maximize their investment in digital printing equipment by improving efficiency and driving revenue growth. This opens a new opportunity for various suppliers in the industry to provide a new level of services for their customers.

InfoTrends is launching a major multi-client study entitled Business Development and Professional Services that Work!. The study will:

• Explore customer satisfaction levels, expectations, preferences, and spending across business development and professional services
• Compare service offerings on the market today
• Assess 2-5 year market potential for business development and professional services
• Evaluate best practices for accelerating volume and revenue growth with effective business development and professional services offerings

InfoTrends will survey print and marketing service providers to explore priorities, preferences, perceived value, and spending expectations for all types of business development and professional services. These surveys will include perspectives of owners, sales/marketing, and production/operations representatives. The study will also include interviews with marketing and print service providers across a broad range of application areas, including label, photo, and commercial printing.

Early subscriber discounts are available until May 28, 2010. Early subscribers have the option of receiving a customized data book providing a data cut that shows how their particular customer base compares to the market as a whole. For more information please contact Scott Phinney at +1 ext. 123 or e-mail .

InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

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