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(Weymouth, MA) February 19, 2010… InfoTrends, the leading worldwide consulting firm for the digital imaging and document solutions industry, announced today the formation of a new advisory service aimed at assisting photo equipment/technology providers and their print service providers with practical advice and tools for marketing and selling specialty photo products in the consumer, B2B and professional photo services space. “Photo products such as cards, booklets, calendars, photo books, posters, collage prints, canvas prints, and related merchandise have demonstrated some of the highest compound annual growth rates in the industry. There is a tremendous opportunity for businesses to capture a piece of this growing pie,” commented Jeff Hayes, President of InfoTrends. “However, getting into the business from scratch or adapting an existing photofinishing business to fit a new business model can be very challenging. Our new Photo Business Development Strategies Service will provide the information, insight and advice you will need to successfully profit from this emerging business opportunity.” InfoTrends’ Photo Business Development Strategies Service is designed to provide “how to” guidance for service providers that want to effectively go after the photo products and photo publishing opportunity, and offers existing photo service providers the tools they need to enhance their businesses. Year-round service deliverables and inquiry access provides clients with timely and informative insights on current and future market trends and developments. Most importantly, this consultative service is focused on helping clients take an introspective look at their business and assess options and opportunities for market expansion. To learn more about InfoTrends’ Photo Business Development Strategies Service or to sign up as a subscription client, contact Matt O’Keefe at ext. 105 or e-mail . InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com. Copyright 2010 InfoTrends. All rights reserved. Reproduction or reuse of InfoTrends materials is strictly prohibited without prior written consent. If you are interested in referencing InfoTrends content, please submit your request to . |
