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PrintSoft Joins as Silver Sponsor for the European TransPromo Summit

(Weymouth, MA) September 3, 2009… InfoTrends and 4IT Group, organizers of the European TransPromo Summit, announced today that PrintSoft, globally recognized as the pioneer of variable data composition technology for high speed printing, has signed as a Silver Sponsor. The Summit focuses on the strategies, techniques, and tools for fusing the traditional transaction document with marketing messages to enhance customer communications, improve customer retention, and increase revenue. The event will take place October 6-7, 2009 at the Square Brussels Meeting Centre in Brussels, Belgium.

“PrintSoft is a leader in software solutions that simplify the design, production and delivery of dynamic documents,” commented Enrico Barboglio, President of 4IT Group. “Their experience in systems integration and document production processes will provide great value to attendees who are looking to make TransPromo a reality in their business.”

“We are looking forward to sharing our insights by participating as a sponsor at the Summit. PrintSoft provides customized composition, automation and output management solutions for business-critical correspondence that suit ongoing needs in the insurance, banking, telecommunications, postal organizations, utilities, retail, and home shopping industries, enabling these businesses to effectively communicate with their customers online and by post,” commented Sean Farrell, CEO at PrintSoft.

The TransPromo Summit has a rich and well respected history in the printing industry. Now in its third year, the European TransPromo Summit builds on the success of three previous TransPromo events hosted by InfoTrends in the United States and of 4IT Group’s European MailForum, held in Italy for the past two years. The Summit will bring together vendors, print service providers, and corporate marketing executives and users for 2 days of information sharing, insight into best practices through real world examples, and peer-to-peer networking. In addition, attendees will be able to meet with industry-leading vendors and service providers during the dedicated technology showcases.

A limited number of sponsorships and exhibit opportunities are still available for qualified companies. For more information, contact:

For more information on the event, or to register as an attendee, visit www.transpromosummiteurope.com.

About InfoTrends
InfoTrends, a Questex Company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

About 4IT Group
4IT Group is an Italian-based company which focuses on information communication technology, graphic arts and business communication markets, drawing on resources to create networking opportunities.  4IT Group develops customized projects and provides consultancy services for groups and companies in high tech and information technology. Additional information about 4IT Group available on the Web at http://www.4itgroup.it/1/english_20026.html

About PrintSoft
With over 16 years of experience and more than 6000 document production systems installed in over 50 countries, PrintSoft provides its customers with unparalleled breadth and depth of expertise. PrintSoft provides software solutions for creating highly personalised, dynamic documents for transactional, direct-mail, white mail and transpromotional applications.
Our global reach and highly trained specialist staff ensures our customers unparalleled access to document automation expertise anywhere in the world. For more information about PrintSoft, visit www.printsoft.com.