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Hewlett-Packard Signs as Platinum Sponsor for ON DEMAND Russia

(Weymouth, MA & Moscow, Russia) August 3, 2009… InfoTrends, the leading worldwide consulting firm for the digital imaging and document solutions industry, in conjunction with ATPC in Russia, announced today that HP has signed as a Platinum Sponsor and exhibitor for the upcoming ON DEMAND Russia Conference & Exhibition. ON DEMAND Russia will take place October 27 – November 3, 2009 in conjunction with PolygraphInter at the Crocus International Exhibition Centre in Moscow, Russia.

“It would be a mistake for companies to dismiss the tremendous growth opportunity for digital print in Russia due to the current economic crisis. This market represents an excellent opportunity for longer term growth at a higher rate than what we are seeing in Western economies,” commented Alon Bar-Shany, HP Indigo Press Division Vice President and General Manager. “That is why HP is pleased to announce that we have recommitted our support to the ON DEMAND Russia event for the second year. This conference and exhibition is the ideal forum for accelerating market education and development – pushing digital print from niche to mainstream.”

“HP continues to demonstrate its leadership in the digital printing market. They have a full portfolio of digital printing technology and applications. The opportunity to watch HP’s digital solutions in action, producing a range of applications, will provide value and educational insight to attendees at the show,” commented Charles Pesko, Executive Vice President, InfoTrends/Questex. “We are pleased to welcome back HP and look forward to their contributions to the conference as well as on the show floor.”

ON DEMAND Russia, which has joined together with PolygraphInter in 2009, is the first event that is focused on Print-On-Demand technologies such as digital printing equipment, digital workflow, digital direct-to-plate, and wide format printing in the Russian market. The event will provide the necessary education and technology insights to accelerate Print-On-Demand market growth. Manufacturers, print providers, corporate executives and managers, and distributors of digital printing products and services will all benefit from this educational event. The conference will provide crucial information that will help attendees position their companies in this growing market and take advantage of the benefits that digital technologies provide.

For more information on the show or to sign up as a sponsor or exhibitor, visit www.ondemandexpo.ru or contact:

About InfoTrends
InfoTrends, a Questex Company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.  

About ATPC
The American Technology Print Center is a cooperative project to demonstrate the latest technologies produced by U.S. suppliers, provide training and after-sales service and spare parts to printers in Russia and Eurasia, and assist U.S. suppliers with product marketing and export financing. The establishment and operation of the Center was made possible by a grant of the USTDA to the Russian Interregional Printing and Publishing Association (MAP) under NPES management. Additional information about ATPC is available on the Web at www.atpc.biz.