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Print Service Providers e-Enabling Offerings in Record Numbers

(Weymouth, MA) February 10, 2009 . . . To remain competitive in today’s fast-paced environment, print service providers (PSPs) must enhance their offerings with e-enabled value-added services. Doing this will improve operational efficiencies and create deeper customer relationships that keep the competition out. 

Traditional and non-traditional providers are moving to e-enable their offerings in record numbers. InfoTrends’ research indicates that 82% of PSPs will be offering Web-to-print services within the next 2 years. While the level of sophistication of these services will vary, almost all will include a Web portal or storefront solution, and many will offer personalization, e-catalog systems, and multi-channel marketing capabilities. 

This growth is not surprising, as our research reflects significant benefits to users of e-business solutions. Our respondents reported an average increase of 8% in print volume attributable to e-business services, and an 8.1% increase in revenue. These rates are significantly higher than general industry growth, which is in the low single digits. 

Michael O’Leary, a Director at InfoTrends, commented, “The message is clear— e-enablement is not the wave of the future for the print service provider and graphic communications industry; it is here today and will only continue to increase in power and robustness.” InfoTrends’ research affirms that e-enablement is:

• A pathway to automating business processes and “super-efficiency” for buyers and sellers of print
• The key to effective utilization of procurement networks for more efficient print supply chain management
• An important means of delivering affordable global access to customers
• A launching pad for participation in new market niches or evolution into a totally new business

InfoTrends has released a report entitled  e-Enablement of the Printing Process: Connecting PSPs to Customers that offers valuable insight for print service providers seeking ways to enhance business volume and profitability. This report is available for immediate purchase. For more information visit our online store or contact Robyn Wuori at ext. 103 or via e-mail at .

InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com

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