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InfoTrends Releases Print-On-Demand Market Forecasts for the U.K., Germany, and the Netherlands


(Weymouth, MA) January 13, 2009 . . . InfoTrends is pleased to announce the release of three country forecasts detailing the outlook for the Print-On-Demand markets in the U.K.Germany, and the Netherlands. These forecasts provide insight into the current market status of each of these countries and offer an outlook for the next five years.

Placements in the Netherlands experienced remarkable growth of over 27% from 2006 to 2007, but this was likely a rebound from the decrease this market experienced between 2005 and 2006, as significantly more modest growth is predicted through 2012. Nevertheless, this country is at the forefront of digital technology adoption, and this applies to digital print as well. Users in this country will remain interested in the latest high-speed offerings and devices offering high levels of productivity.

Germany experienced dismal growth in placements of just under 3% from 2006 to 2007, far below the European average. Nevertheless, this figure is expected to improve to just over 5% through 2012. Although this region is being impacted by the recent economic downturn, after the crisis has been weathered Germany will start to catch up. This will be particularly true in terms of high-volume production printing, for which placements should grow above the European average. Devices with a good price/performance ratio will attain the most success in this market, and higher speed devices should also do well due to high labour costs. 

As is the case for many countries across Europe, the U.K. will achieve its most notable growth with colour printing equipment. After a decline in placements in 2005, the U.K. colour printing equipment market experienced significant growth of over 10% in 2006 and nearly 14% in 2007. The outlook for the next five years is bright with a projected year-over-year growth of 4.7%. The U.K. will remain an attractive market for high-production colour devices, although financing will likely become more troublesome for the short to medium term. 

InfoTrends’ country forecasts provide an analysis of the digital production printing market for the U.K. , Germany, and the Netherlands. They contain placement and market share values for 2007 as well as a forecast through 2012, including growth prospects for equipment, consumables, services, and the value of pages produced by digital printing processes in the Print-On-Demand and data centre environments. An overview of market size, structure, and industry trends is also provided. In addition, these reports analyse the major demand drivers, including advertising expenditures, the publishing market, the IT industry, and the labour market.

These reports are available immediately for purchase. For more information please visit our online store via the above links or contact Robyn Wuori at ext. 103 or .

InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com

Copyright © 2009 InfoTrends. All rights reserved. Reproduction or reuse of InfoTrends materials is strictly prohibited without prior written consent. If you are interested in referencing InfoTrends content, please submit your request to .

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