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(Weymouth, MA) May 7, 2007…InfoTrends, the leading worldwide strategic consulting and market research firm for the digital imaging and document solutions industries, announced that it has appointed Laureen Chudzinski as Director of its Custom Communications (CCS) Consulting Service. “Laureen has extensive experience in establishing marketing communications programs to successfully launch, market, and sell new products leveraging multimedia technologies,” commented Barb Pellow, a Director at InfoTrends. “Her knowledge and insight will be an immediate benefit to our clients.” With over 15 years of experience, Ms. Chudzinski is an expert in introducing, launching, and marketing new technologies into emerging markets. Prior to joining InfoTrends, Ms. Chudzinski worked for XMPie (acquired by Xerox in 2006) as the Director of the Xerox Channel for the Americas. Her responsibilities included establishing sales and product training programs, as well as managing reseller representation of XMPie products at trade shows and industry events. She was also responsible for developing co-branded marketing materials, sales presentations, and promotions as well as negotiating software bundles. Earlier in her career, Ms. Chudzinski held senior positions at PageFlex, Inc., Pitango Mulitmedia, Inc., and Scitex America Corporation. As Director of the CCS service, Ms. Chudzinski will lead InfoTrends’ continuous information service practice in this area on a global basis. CCS focuses specifically on customized communications tools and capabilities. It is designed to define the systems and solutions that help companies more effectively use prospect and customer data to filter target lists, construct rules for triggered communications, and produce and execute campaigns across the full range of media channels available. It provides detailed analysis of software offerings, market trends, forecasts by market segment, and detailed case histories on effective implementation of software tool sets to drive business. The service is designed to assist print service providers, software solutions providers, and equipment vendors through an ongoing stream of Web accessed content, custom-created case histories, and analysis access for inquiries, Webcasts, and consulting. InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com. Copyright © 2007 InfoTrends. All rights reserved. Reproduction or reuse of InfoTrends materials is strictly prohibited without prior written consent. If you are interested in referencing InfoTrends content, please submit your request to . PR Contact |
