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Production Color Driving Growth of the United States Print On Demand Market


Total Color Revenues Expected to Reach $50 Billion by 2010

(Weymouth, MA) August 22, 2006…According to the InfoTrends’ recently released U.S. Print On Demand forecast, the production copying and digital printing market in the United States will account for 921 billion impressions in 2010, generating total annual equipment, supply, and service revenues of nearly $19 billion. Meanwhile, the retail value of print will approach $73 billion.

Color print on demand continues to be the driver behind this growth, which is primarily due to the success of production color devices (i.e. printers and copier/printers with speeds of 24+ pages per minute). InfoTrends expects the retail value of print in U.S. production color (24+ ppm) print-on-demand environments to experience a compound annual growth rate (CAGR) of 23% over the forecast period, clearing $50 billion by 2010. Equipment, service, and supply revenues for this category will also grow rapidly, and are expected to reach $11.6 billion by 2010. The installed base for production color devices in the United States will increase at a CAGR of 23%.

Black & white print on demand will grow at a much slower rate than color. This is due in part to the continued shift of black & white pages to color devices such as Universal Copier/Printers (UCPs). Annual impressions will reach their peak in 2009. Even so, the retail value of black & white print on demand will climb at a CAGR of 2% to reach $10.6 billion in 2010.

InfoTrends new forecast, U.S. Print On Demand Market Forecast: 2005-2010, provides the 2005-2010 U.S. Forecast for the On Demand, Data Processing, and Production Copying markets. It includes the forecast methodology and a description of the major trends that impact these markets. The document discusses placements, installed base, impressions per machine per month, annual impressions, revenue (equipment, supplies, and service), average retail value per image, retail value of print, and per-impression cost calculations for equipment, supplies, and service.

“InfoTrends has been publishing a forecast covering digital printing in production environments (and the related area of high-speed copying) since the mid-1990s,” commented Jim Hamilton, a Director at InfoTrends. “We take pride in the level of detail and depth presented in our forecast and are constantly working to expand and improve it, as can be seen in the new tables and alternate views that we are presenting this year.”

The forecast is available immediately to clients of InfoTrends’ U.S. On Demand Printing & Publishing Consulting Service. For more information on the report or to make a purchase, visit our online store or contact Nicole Shown at ext. 207 or .

InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

Copyright © 2006 InfoTrends. All rights reserved. Reproduction or reuse of InfoTrends materials is strictly prohibited without prior written consent. If you are interested in referencing InfoTrends content, please submit your request to .

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