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Online Photo Services Build Momentum Despite Continued Challenges, According to Latest End User Study from InfoTrends Research Group


(Weymouth, MA) March, 20 2002... Online photo services are gaining ground, according to a recent study of 1,850 U.S. Internet users conducted by < p/>

The survey underscored the ongoing difficulties facing the online photo space. Users are posting a growing number of photos, leading to increased storage costs for service providers. With low print volume per member and few users willing to pay for storage or subscription memberships, financial success has been elusive for many players in this market.

However, the industry may be starting to see the light at the end of the tunnel. "Over the past year, many online photo service providers have made profitability priority number one," said Lia Schubert, research analyst, InfoTrends Research Group. "The survey results reflect these efforts - a growing number of users are ordering prints and merchandise while the percent of prints received for free has declined dramatically."

The new report, "Online Photo Services End User Survey," available immediately, details Internet users' awareness and usage of online photo sites for storage, sharing, and prints. Coverage includes user acceptance of new services and fee structures, satisfaction with online printing vs. home printing, and average print volume, all segmented by user demographics. Results of a separate study, "Digital Camera End User Survey," will also be released shortly. Both studies provide detailed information on both users and non-users.

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