Samsung Digital Printing Division. A strategic Journey to 2013. On the 30th of September, Samsung Digital Printing Division held a highly strategic European Analyst briefing at Stamford Bridge in London. The event’s focused on Samsung’s aggressive go-to-market strategy, plans and future moves of the company to become a top tier in the digital printing business. In this interview, Neil Sawyer, head of European marketing, talks about Samsung’s strategy to reach this goal - “Samsung’s Journey to 2013”.
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